Kevin Faye and Anton Axélo have long worked as songwriters and producers for artists around the world. In 2024, they launched their joint project SAUDA – a boundary-pushing sound where progressive R&B, alternative pop, and hip-hop collide.

Following their debut EP Hard to Breathe (2025), the duo has moved into a darker, more conceptual space. Their latest singles VOICES and JASMINE – the title track of their upcoming EP (2026) – mark a new direction, with JASMINE portraying addiction by giving it a voice.

With collaborations linked to international names and brands like H&M, Swarovski, and Volvo, SAUDA is quickly emerging as one of Scandinavia’s most exciting new acts – with a global outlook.

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